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Use case · GTM leadership

Connect product gaps to revenue conversations.

Revenue leaders need to know which product themes are blocking renewals, expansions, and enterprise motion. Coherence turns account signal into a shared view Product can act on.

Revenue signal
6accounts at risk
live preview
1
Renewal$740K ARR

Two enterprise renewals cite admin visibility as a blocker.

2
Sales$410K pipeline

Expansion motion depends on SCIM and clearer permission controls.

3
Success5 accounts

CSMs need a product-backed answer before QBR follow-ups.

Evidence
Revenue
Roadmap aligned
The job
  • Understand which themes are attached to renewal or expansion risk.
  • Brief leadership on product priorities with account-level evidence.
  • Align GTM and Product around the same revenue-weighted list.
What changes
  • ARR-weighted themes with segment and renewal exposure.
  • A decision log that captures the reasoning behind every roadmap shift.
  • Outcome history that shows what changed after work shipped.
A real moment

The Monday revenue conversation.

Coherence surfaces that at-risk ARR is concentrated in a small set of product gaps, with the accounts and notes attached. The CRO and VP of Product review the same ranked themes, then decide which work deserves a spec.

Decision trace
01

Evidence clustered

3 cited sources

02

Priority ranked

6 accounts at risk

03

Execution ready

Roadmap aligned